Today, technology is everywhere, and it is driving the wheels of the business ecosystem forward. RPA, AI, 5G, Analytics, AR, VR, NLP, ML – these are just some pieces of the emerging technology gamut that have had organizations running for the prize in the race to delivering superior customer experiences. The truth of the matter, however, is that leveraging technology to deliver solid CX is much more than just installing the latest technology.
Organizations must understand that a hybrid model, which adopts an integrated philosophy, focused on combining the transformative power of technology with strategy will help deliver powerful customer engagements. Contextual application of smart analytics, AI and Automation are the core components that will enable sustainable differentiation for companies, help understand the customer better, and drive actionable insights. Recently, CSS Corp won the IMC Digital Technology Award, the Digital Company of the Year Award by BTVI and the Stevie Award, all of which bears testament to our capabilities around leveraging smart analytics and digital to drive business outcomes.
Our newsletter also talks about some of our recent updates and thought leadership!
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Vivian Gomes l Vice President – Marketing l CSS Corp